The Peak-End Rule: Why How a Workout Finishes Decides Whether You Come Back

5 days ago

3 min read

Updated: 4 days ago

Memory is not a recording. When people judge how good or bad an experience was, they do not average across it; they weigh its most intense moment and its final moments, and largely ignore how long it lasted. This is the peak-end rule, and it has a direct consequence for anyone who designs training sessions and wants people to return.

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